📚Founder and Chief Creative Officer in boutique publishing company, Siretona Creative 👩‍🏫We teach and coach 🔤 the ABCs of publishing. 🤝We partner with ✍️committed Authors to produce 📖compelling Books in 🙋‍♀️collaborative Community. 🪶Join our author community: The Book Hatchery.
Marketing, writing when you don't feel like a writer, and book development
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Hello Reader, ​ Last week, I asked you to vote on a gift that would be sent via these emails. Thank you to those of you who voted! I have the results. ​ First, though, I'd like to talk about what's going on at Siretona Creative. A new blog post is up. It's about writing a book when you don't feel like a writer. You'll find insight for the start of the writing journey. ​ The Marketing Pathway program is inching closer to completion. We're adding the final touches to the lessons. Hopefully, it will be ready soon. ​ Now, for the results... ​ The poll winner by a wide margin is a book development walkthrough. ​ That's a full walkthrough of the marketing process. I'm excited to bring it to you. ​ There is only one thing I need... a book. ​ I want to go through the full process, including the title and the description. I want to make sure it's relevant to you. ​ So, let's pick a type of book. ​ This poll will close on February 27th. I look forward to seeing what you pick. ​ Have a great week! ​ Molly Layton-Simpson Marketing Assistant ​ |
Hi! I'm Colleen.
📚Founder and Chief Creative Officer in boutique publishing company, Siretona Creative 👩‍🏫We teach and coach 🔤 the ABCs of publishing. 🤝We partner with ✍️committed Authors to produce 📖compelling Books in 🙋‍♀️collaborative Community. 🪶Join our author community: The Book Hatchery.
Hi Reader, You've probably heard that the federal government is debating implementing a 25% tariff on American books. That tariff will put a lot of strain on Canadian booksellers and publishers. Could this be an opportunity for Canadian authors? A tariff will result in raising book prices and limiting imports. In most cases, books will get 25% more expensive, so a $20 book would now cost $25. Canadian authors and publishers printing in Canada might get more benefits under the tariffs. The...
Hi Reader, Last Saturday, I went to the book launch for Marcia Laycock's new writer's memoir, Pond'rings. It was a beautiful event, and people came from all over the province to attend. At least 30 people were there. Marcia read from her book. She handed out copies to people who preordered them. Other people bought copies on the spot. There were so many powerful conversations I wish I could have had 100 ears so I could listen to everyone. It felt so natural, but Marcia and her family worked...
Hello Reader, I'm sorry for my absence. I try to send a weekly email with marketing advice for you. Last week, I didn't. But I have an explanation. I've been busy. Specifically, Colleen and I have been working on a new marketing program I think you'll love. Here's a sneak peek. Some of it's too secret to show at the moment. When this launches, I want to do something special - a gift for you. I'll be sending it via these emails. So, let me know what you'd like to see. What marketing gift would...